Search Traffic for ulta.com
January 2026
In January 2026, ulta.com saw an increase in search traffic, reaching 8.8M visits, which is a increase of 1.8M visits compared to the previous month. The traffic value increased to $3M, a growth of $579.6K.
Traffic
8.8M
+1.8M
Traffic value
$3M
+$579.6K
Keywords
966.6K
Search Traffic
Search Traffic Value
Traffic by location for ulta.com
🇺🇸
United States
8.6M
+1.8M
Share: 97%
🇨🇦
Canada
63.2K
+11.7K
Share: 0.7%
🇲🇽
Mexico
19.8K
+1.2K
Share: 0.2%
🇧🇷
Brazil
18K
+3.7K
Share: 0.2%
🇮🇳
India
17.2K
+3.6K
Share: 0.1%
| Location | Traffic | Share |
|---|---|---|
| 🇺🇸 United States |
8.6M
+1.8M
|
97% |
| 🇨🇦 Canada |
63.2K
+11.7K
|
0.7% |
| 🇲🇽 Mexico |
19.8K
+1.2K
|
0.2% |
| 🇧🇷 Brazil |
18K
+3.7K
|
0.2% |
| 🇮🇳 India |
17.2K
+3.6K
|
0.1% |
Low
High
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Top keywords for ulta.com 🇺🇸 United States
ulta.com ranks #1 for "ulta" in United States and receives 1.5M monthly visits from this keyword alone, an increase of 29.3K from the previous month.
ulta
Position: 1
Volume
2.7M
+50K
Traffic
1.5M
+29.3K
ulta beauty
Position: 1
Volume
691K
-5K
Traffic
560.6K
+209K
ulta coupon
Position: 1
Volume
169K
+5K
Traffic
58.2K
-12K
ulta near me
Position: 2 1
Volume
134K
+13K
Traffic
41K
+13.2K
hair salons near me
Position: 4 1
Volume
370K
-16K
Traffic
39.4K
-29.2K
| Keyword | Volume | Traffic | Position |
|---|---|---|---|
| ulta |
2.7M
+50K
|
1.5M
+29.3K
|
1
|
| ulta beauty |
691K
-5K
|
560.6K
+209K
|
1
|
| ulta coupon |
169K
+5K
|
58.2K
-12K
|
1
|
| ulta near me |
134K
+13K
|
41K
+13.2K
|
2
1
|
| hair salons near me |
370K
-16K
|
39.4K
-29.2K
|
4
1
|
Top competing websites of ulta.com 🇺🇸 United States
sephora.com, fragrantica.com and maccosmetics.com rank in the top 10 organic search results for the same keywords that ulta.com gets the most traffic from. Discover more competitors of ulta.com.
Traffic
9.7M
-335.3K
Pages
46.2K
Traffic
7.7M
-1M
Pages
42.3K
Traffic
630.1K
-16.2K
Pages
1.2K
Traffic
2M
-17.5K
Pages
648
Traffic
3M
-21K
Pages
1K
| Website | Traffic | Pages |
|---|---|---|
| sephora.com |
9.7M
-335.3K
|
46.2K
|
| fragrantica.com |
7.7M
-1M
|
42.3K
|
| maccosmetics.com |
630.1K
-16.2K
|
1.2K
|
| cerave.com |
2M
-17.5K
|
648
|
| theordinary.com |
3M
-21K
|
1K
|
Similarly ranked websites to ulta.com
ulta.com ranks 725th, placing it below picsart.com, which has 10.2M visits and ranks 724th.
Traffic
10.2M
-1.1M
Rank
723
81
Traffic
10.2M
+829.5K
Rank
724
82
Traffic
10.2M
+1.3M
Rank
725
138
Traffic
10.2M
+567.2K
Rank
726
55
Traffic
10.2M
+10.2M
Rank
727
216.3K
| Website | Traffic | Rank |
|---|---|---|
| olx.ro |
10.2M
-1.1M
|
723
81
|
| picsart.com |
10.2M
+829.5K
|
724
82
|
| ulta.com |
10.2M
+1.3M
|
725
138
|
| cleartax.in |
10.2M
+567.2K
|
726
55
|
| brasilseg.com.br |
10.2M
+10.2M
|
727
216.3K
|
Backlink Profile of ulta.com
January 2026
As of January 2026, ulta.com's Domain Rating is 83. ulta.com is linked by 32K websites, indicating a increase of 541 referring sites from the previous month.
Domain Rating
83
Linking websites
32K
+541