Search Traffic for yahoo.com
January 2026
In January 2026, yahoo.com saw a decrease in search traffic, reaching 273.9M visits, which is a decrease of 44.5M visits compared to the previous month. The traffic value decreased to $73.6M, a decline of $22M.
Traffic
273.9M
-44.5M
Traffic value
$73.6M
−$22M
Keywords
9.7M
Search Traffic
Search Traffic Value
Traffic by location for yahoo.com
116.7M
-21.2M
Share: 42.5%
🇹🇼
Taiwan
41.8M
-8.8M
Share: 15.2%
🇨🇦
Canada
12.8M
-4M
Share: 4.6%
11.3M
-1.3M
Share: 4.1%
🇫🇷
France
9.6M
-451.7K
Share: 3.5%
| Location | Traffic | Share |
|---|---|---|
| 🇺🇸 United States |
116.7M
-21.2M
|
42.5% |
| 🇹🇼 Taiwan |
41.8M
-8.8M
|
15.2% |
| 🇨🇦 Canada |
12.8M
-4M
|
4.6% |
| 🇬🇧 United Kingdom |
11.3M
-1.3M
|
4.1% |
| 🇫🇷 France |
9.6M
-451.7K
|
3.5% |
Low
High
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Top keywords for yahoo.com 🇺🇸 United States
yahoo.com ranks #1 for "yahoo" in United States and receives 26.4M monthly visits from this keyword alone, a decrease of 83.5K from the previous month.
yahoo
Position: 1
Volume
28.7M
-100K
Traffic
26.4M
-83.5K
yahoo.com
Position: 1
Volume
1M
-20K
Traffic
899.1K
-35.5K
yahoo mail
Position: 1
Volume
21.5M
-1M
Traffic
434.2K
-20.6K
www.yahoo.com
Position: 1
Volume
372K
+3K
Traffic
325K
+9.5K
yahoo news
Position: 1
Volume
3M
+60K
Traffic
301.4K
+5.8K
| Keyword | Volume | Traffic | Position |
|---|---|---|---|
| yahoo |
28.7M
-100K
|
26.4M
-83.5K
|
1
|
| yahoo.com |
1M
-20K
|
899.1K
-35.5K
|
1
|
| yahoo mail |
21.5M
-1M
|
434.2K
-20.6K
|
1
|
| www.yahoo.com |
372K
+3K
|
325K
+9.5K
|
1
|
| yahoo news |
3M
+60K
|
301.4K
+5.8K
|
1
|
Top competing websites of yahoo.com 🇺🇸 United States
cnbc.com, marketwatch.com and nasdaq.com rank in the top 10 organic search results for the same keywords that yahoo.com gets the most traffic from. Discover more competitors of yahoo.com.
Traffic
20.7M
+1.8M
Pages
116.5K
Traffic
14.4M
-2.2M
Pages
180.1K
Traffic
8.4M
-971.4K
Pages
141.8K
Traffic
4.2M
-176.6K
Pages
111K
Traffic
47.8M
-2.6M
Pages
116.4K
| Website | Traffic | Pages |
|---|---|---|
| cnbc.com |
20.7M
+1.8M
|
116.5K
|
| marketwatch.com |
14.4M
-2.2M
|
180.1K
|
| nasdaq.com |
8.4M
-971.4K
|
141.8K
|
| morningstar.com |
4.2M
-176.6K
|
111K
|
| tradingview.com |
47.8M
-2.6M
|
116.4K
|
Similarly ranked websites to yahoo.com
yahoo.com ranks 19th, placing it below x.com, which has 295.7M visits and ranks 18th.
Traffic
301.2M
-11.4M
Rank
17
Traffic
295.7M
-13.9M
Rank
18
Traffic
268.7M
-11.2M
Rank
19
1
Traffic
223.5M
+18.7M
Rank
20
3
Traffic
211.6M
-44M
Rank
21
1
| Website | Traffic | Rank |
|---|---|---|
| microsoft.com |
301.2M
-11.4M
|
17
|
| x.com |
295.7M
-13.9M
|
18
|
| yahoo.com |
268.7M
-11.2M
|
19
1
|
| fandom.com |
223.5M
+18.7M
|
20
3
|
| espn.com |
211.6M
-44M
|
21
1
|
Backlink Profile of yahoo.com
January 2026
As of January 2026, yahoo.com's Domain Rating is 94. yahoo.com is linked by 768.7K websites, indicating a increase of 14.1K referring sites from the previous month.
Domain Rating
94
Linking websites
768.7K
+14.1K