Search Traffic for zillow.com
January 2026
In January 2026, zillow.com saw a decrease in search traffic, reaching 33.2M visits, which is a decrease of 2.7M visits compared to the previous month. The traffic value decreased to $9.3M, a decline of $858.6K.
Traffic
33.2M
-2.7M
Traffic value
$9.3M
−$858.6K
Keywords
4.4M
Search Traffic
Search Traffic Value
Traffic by location for zillow.com
32M
-2.7M
Share: 96.1%
🇨🇦
Canada
837.8K
-55.2K
Share: 2.5%
65.1K
+62
Share: 0.1%
🇧🇷
Brazil
46.4K
+951
Share: 0.1%
39.6K
-1.5K
Share: 0.1%
| Location | Traffic | Share |
|---|---|---|
| 🇺🇸 United States |
32M
-2.7M
|
96.1% |
| 🇨🇦 Canada |
837.8K
-55.2K
|
2.5% |
| 🇬🇧 United Kingdom |
65.1K
+62
|
0.1% |
| 🇧🇷 Brazil |
46.4K
+951
|
0.1% |
| 🇷🇺 Russian Federation |
39.6K
-1.5K
|
0.1% |
Low
High
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Top keywords for zillow.com 🇺🇸 United States
zillow.com ranks #1 for "zillow" in United States and receives 12.1M monthly visits from this keyword alone, a decrease of 467K from the previous month.
zillow
Position: 1
Volume
13.1M
-510K
Traffic
12.1M
-467K
apartments for rent
Position: 2
Volume
455K
-6K
Traffic
106.5K
-4.8K
houses for rent near me
Position: 1
Volume
191K
+7K
Traffic
105.9K
-5K
apartments near me
Position: 3 1
Volume
516K
Traffic
101.7K
+7K
zillow.com
Position: 1
Volume
104K
+2K
Traffic
93.5K
+1.4K
| Keyword | Volume | Traffic | Position |
|---|---|---|---|
| zillow |
13.1M
-510K
|
12.1M
-467K
|
1
|
| apartments for rent |
455K
-6K
|
106.5K
-4.8K
|
2
|
| houses for rent near me |
191K
+7K
|
105.9K
-5K
|
1
|
| apartments near me |
516K
|
101.7K
+7K
|
3
1
|
| zillow.com |
104K
+2K
|
93.5K
+1.4K
|
1
|
Top competing websites of zillow.com 🇺🇸 United States
realtor.com, redfin.com and trulia.com rank in the top 10 organic search results for the same keywords that zillow.com gets the most traffic from. Discover more competitors of zillow.com.
Traffic
16M
-195.7K
Pages
825.5K
Traffic
5M
-422.3K
Pages
357.7K
Traffic
4.5M
+65.6K
Pages
317.7K
Traffic
3M
-204.8K
Pages
325.4K
Traffic
12M
-187.4K
Pages
455.3K
| Website | Traffic | Pages |
|---|---|---|
| realtor.com |
16M
-195.7K
|
825.5K
|
| redfin.com |
5M
-422.3K
|
357.7K
|
| trulia.com |
4.5M
+65.6K
|
317.7K
|
| homes.com |
3M
-204.8K
|
325.4K
|
| apartments.com |
12M
-187.4K
|
455.3K
|
Similarly ranked websites to zillow.com
zillow.com ranks 175th, placing it below biblegateway.com, which has 31.6M visits and ranks 174th.
Traffic
32M
+258.3K
Rank
173
5
Traffic
31.6M
-879.6K
Rank
174
1
Traffic
31.5M
-1.4M
Rank
175
2
Traffic
31.5M
+3.4M
Rank
176
31
Traffic
31.4M
+3.7M
Rank
177
32
| Website | Traffic | Rank |
|---|---|---|
| programme-tv.net |
32M
+258.3K
|
173
5
|
| biblegateway.com |
31.6M
-879.6K
|
174
1
|
| zillow.com |
31.5M
-1.4M
|
175
2
|
| xe.com |
31.5M
+3.4M
|
176
31
|
| mi.com |
31.4M
+3.7M
|
177
32
|
Backlink Profile of zillow.com
January 2026
As of January 2026, zillow.com's Domain Rating is 92. zillow.com is linked by 123.7K websites, indicating a increase of 2K referring sites from the previous month.
Domain Rating
92
Linking websites
123.7K
+2K