Search Traffic for lastminute.com
January 2026
In January 2026, lastminute.com saw a decrease in search traffic, reaching 2.3M visits, which is a decrease of 428.1K visits compared to the previous month. The traffic value decreased to $896.5K, a decline of $189.8K.
Traffic
2.3M
-428.1K
Traffic value
$896.5K
−$189.8K
Keywords
445.7K
Search Traffic
Search Traffic Value
Traffic by location for lastminute.com
939.7K
-161.3K
Share: 41%
🇫🇷
France
673.2K
-206K
Share: 29.3%
🇮🇹
Italy
200K
-11.8K
Share: 8.7%
🇪🇸
Spain
177.9K
-27.9K
Share: 7.7%
80.7K
+30.2K
Share: 3.5%
| Location | Traffic | Share |
|---|---|---|
| 🇬🇧 United Kingdom |
939.7K
-161.3K
|
41% |
| 🇫🇷 France |
673.2K
-206K
|
29.3% |
| 🇮🇹 Italy |
200K
-11.8K
|
8.7% |
| 🇪🇸 Spain |
177.9K
-27.9K
|
7.7% |
| 🇺🇸 United States |
80.7K
+30.2K
|
3.5% |
Low
High
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Top keywords for lastminute.com 🇬🇧 United Kingdom
lastminute.com ranks #1 for "last minute" in United Kingdom and receives 251.6K monthly visits from this keyword alone, an increase of 52.5K from the previous month.
last minute
Position: 1
Volume
265K
+55K
Traffic
251.6K
+52.5K
lastminute
Position: 1
Volume
105K
+20K
Traffic
48.2K
+9.6K
last minute flights
Position: 1
Volume
31K
+8K
Traffic
26.3K
+6.4K
last minute hotels
Position: 1
Volume
24K
+4K
Traffic
22.8K
+4.4K
lastminute holidays
Position: 1
Volume
33K
+12K
Traffic
13.9K
+5K
| Keyword | Volume | Traffic | Position |
|---|---|---|---|
| last minute |
265K
+55K
|
251.6K
+52.5K
|
1
|
| lastminute |
105K
+20K
|
48.2K
+9.6K
|
1
|
| last minute flights |
31K
+8K
|
26.3K
+6.4K
|
1
|
| last minute hotels |
24K
+4K
|
22.8K
+4.4K
|
1
|
| lastminute holidays |
33K
+12K
|
13.9K
+5K
|
1
|
Top competing websites of lastminute.com 🇬🇧 United Kingdom
kayak.co.uk, onthebeach.co.uk and easyjet.com rank in the top 10 organic search results for the same keywords that lastminute.com gets the most traffic from. Discover more competitors of lastminute.com.
Traffic
1.3M
-77K
Pages
51.8K
Traffic
2.4M
-240.2K
Pages
16K
Traffic
12.1M
-1.2M
Pages
18.3K
Traffic
2.8M
-366.2K
Pages
5.6K
Traffic
8.3M
-832.7K
Pages
17.8K
| Website | Traffic | Pages |
|---|---|---|
| kayak.co.uk |
1.3M
-77K
|
51.8K
|
| onthebeach.co.uk |
2.4M
-240.2K
|
16K
|
| easyjet.com |
12.1M
-1.2M
|
18.3K
|
| loveholidays.com |
2.8M
-366.2K
|
5.6K
|
| tui.co.uk |
8.3M
-832.7K
|
17.8K
|
Similarly ranked websites to lastminute.com
Traffic
4.7B
+175.5M
Rank
1
Traffic
2.2B
+85.5M
Rank
2
Traffic
1.6B
+100.7M
Rank
3
Traffic
1.6B
+128.7M
Rank
4
Traffic
1.2B
+91.8M
Rank
5
| Website | Traffic | Rank |
|---|---|---|
| wikipedia.org |
4.7B
+175.5M
|
1
|
| youtube.com |
2.2B
+85.5M
|
2
|
| facebook.com |
1.6B
+100.7M
|
3
|
| instagram.com |
1.6B
+128.7M
|
4
|
| google.com |
1.2B
+91.8M
|
5
|
Backlink Profile of lastminute.com
January 2026
As of January 2026, lastminute.com's Domain Rating is 77. lastminute.com is linked by 11.8K websites, indicating a increase of 718 referring sites from the previous month.
Domain Rating
77
Linking websites
11.8K
+718