policybazaar.com

policybazaar.com - Compare Insurance Plans Online at Policybazaar
Policybazaar.com is a leading online platform that simplifies the process of comparing and purchasing insurance products in India. With a user-friendly interface, customers can easily explore a wide range of insurance options, including health, life, auto, and travel insurance, tailored to their needs. The website provides comprehensive information, allowing users to make informed decisions based on features, prices, and terms from multiple insurers. Additionally, Policybazaar.com offers expert advice and customer support, ensuring a seamless experience from comparison to purchase, empowering individuals to secure their financial future with confidence.

Search Traffic for policybazaar.com

January 2026
In January 2026, policybazaar.com saw a decrease in search traffic, reaching 6M visits, which is a decrease of 523.9K visits compared to the previous month. The traffic value decreased to $1.2M, a decline of $179.1K.
Traffic
6M
-523.9K
Traffic value
$1.2M
−$179.1K
Keywords
411.3K
Search Traffic
Search Traffic Value

Traffic by location for policybazaar.com

🇮🇳 India
5.8M
-520.4K
Share: 97.2%
🇺🇸 United States
35K
-5.8K
Share: 0.5%
25.5K
+2.8K
Share: 0.4%
🇸🇬 Singapore
16.6K
+2K
Share: 0.2%
🇨🇦 Canada
12.7K
+210
Share: 0.2%
Low
High
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Top keywords for policybazaar.com 🇮🇳 India

policybazaar.com ranks #1 for "policy bazaar" in India and receives 461K monthly visits from this keyword alone, a decrease of 49K from the previous month.

policy bazaar
Position: 1
Volume
462K
-49K
Traffic
461K
-49K
policybazaar
Position: 1
Volume
288K
+13K
Traffic
282K
+12.4K
health insurance
Position: 1
Volume
122K
+6K
Traffic
74K
+3.5K
health insurance plans
Position: 1
Volume
34K
+2K
Traffic
28.7K
+11.7K
ifsc code
Position: 2
Volume
259K
+37K
Traffic
28.5K
+4K

Top competing websites of policybazaar.com 🇮🇳 India

acko.com, insurancedekho.com and coverfox.com rank in the top 10 organic search results for the same keywords that policybazaar.com gets the most traffic from. Discover more competitors of policybazaar.com.

Traffic
1.4M
-52.9K
Pages
6.7K
Traffic
324K
+52.2K
Pages
4.5K
Traffic
277.6K
+7.4K
Pages
3.2K
Traffic
2M
+212.5K
Pages
37K
Traffic
637.5K
-3K
Pages
398

Similarly ranked websites to policybazaar.com

Traffic
4.7B
+175.5M
Rank
1
Traffic
2.2B
+85.5M
Rank
2
Traffic
1.6B
+100.7M
Rank
3
Traffic
1.6B
+128.7M
Rank
4
Traffic
1.2B
+91.8M
Rank
5

Backlink Profile of policybazaar.com

January 2026

As of January 2026, policybazaar.com's Domain Rating is 74. policybazaar.com is linked by 6K websites, indicating a increase of 386 referring sites from the previous month.

Domain Rating
74
Linking websites
6K
+386