Search Traffic for usatoday.com
January 2026
In January 2026, usatoday.com saw a decrease in search traffic, reaching 34M visits, which is a decrease of 6.3M visits compared to the previous month. The traffic value decreased to $8M, a decline of $1M.
Traffic
34M
-6.3M
Traffic value
$8M
−$1M
Keywords
13.4M
Search Traffic
Search Traffic Value
Traffic by location for usatoday.com
30.2M
-5.8M
Share: 88.7%
🇨🇦
Canada
1.2M
-637.5K
Share: 3.5%
🇵🇭
Philippines
498.1K
+133K
Share: 1.4%
🇮🇳
India
463.2K
+61.2K
Share: 1.3%
463.1K
+10.8K
Share: 1.3%
| Location | Traffic | Share |
|---|---|---|
| 🇺🇸 United States |
30.2M
-5.8M
|
88.7% |
| 🇨🇦 Canada |
1.2M
-637.5K
|
3.5% |
| 🇵🇭 Philippines |
498.1K
+133K
|
1.4% |
| 🇮🇳 India |
463.2K
+61.2K
|
1.3% |
| 🇬🇧 United Kingdom |
463.1K
+10.8K
|
1.3% |
Low
High
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Top keywords for usatoday.com 🇺🇸 United States
usatoday.com ranks #1 for "usa today" in United States and receives 550.2K monthly visits from this keyword alone, a decrease of 867 from the previous month.
usa today
Position: 1
Volume
599K
-1K
Traffic
550.2K
-867
usa today crossword
Position: 1
Volume
281K
+4K
Traffic
292.2K
+3.9K
mlb scores
Position: 6 3
Volume
8M
-440K
Traffic
248.5K
+124.1K
taylor swift
Position: 1 3
Volume
9.6M
+500K
Traffic
226.7K
+144.1K
mike tyson vs jake paul
Position: 1 1
Volume
1.2M
+1.2M
Traffic
219.7K
+219.7K
| Keyword | Volume | Traffic | Position |
|---|---|---|---|
| usa today |
599K
-1K
|
550.2K
-867
|
1
|
| usa today crossword |
281K
+4K
|
292.2K
+3.9K
|
1
|
| mlb scores |
8M
-440K
|
248.5K
+124.1K
|
6
3
|
| taylor swift |
9.6M
+500K
|
226.7K
+144.1K
|
1
3
|
| mike tyson vs jake paul |
1.2M
+1.2M
|
219.7K
+219.7K
|
1
1
|
Top competing websites of usatoday.com 🇺🇸 United States
cbssports.com, yahoo.com and espn.com rank in the top 10 organic search results for the same keywords that usatoday.com gets the most traffic from. Discover more competitors of usatoday.com.
Traffic
39.6M
+5.2M
Pages
151.6K
Traffic
297.8M
-14.5M
Pages
323K
Traffic
230.6M
+18.4M
Pages
517.5K
Traffic
32.4M
+5.3M
Pages
294.2K
Traffic
42.5M
-23M
Pages
76K
| Website | Traffic | Pages |
|---|---|---|
| cbssports.com |
39.6M
+5.2M
|
151.6K
|
| yahoo.com |
297.8M
-14.5M
|
323K
|
| espn.com |
230.6M
+18.4M
|
517.5K
|
| si.com |
32.4M
+5.3M
|
294.2K
|
| nfl.com |
42.5M
-23M
|
76K
|
Similarly ranked websites to usatoday.com
usatoday.com ranks 194th, placing it below twitch.tv, which has 29.2M visits and ranks 193rd.
Traffic
29.3M
+10.3M
Rank
192
137
Traffic
29.2M
+3.5M
Rank
193
32
Traffic
29.1M
-5.5M
Rank
194
39
Traffic
29M
+4.8M
Rank
195
50
Traffic
28.9M
-495.3K
Rank
196
3
| Website | Traffic | Rank |
|---|---|---|
| uptodown.com |
29.3M
+10.3M
|
192
137
|
| twitch.tv |
29.2M
+3.5M
|
193
32
|
| usatoday.com |
29.1M
-5.5M
|
194
39
|
| bookmyshow.com |
29M
+4.8M
|
195
50
|
| note.com |
28.9M
-495.3K
|
196
3
|
Backlink Profile of usatoday.com
January 2026
As of January 2026, usatoday.com's Domain Rating is 92. usatoday.com is linked by 305.3K websites, indicating a increase of 2.9K referring sites from the previous month.
Domain Rating
92
Linking websites
305.3K
+2.9K