Search Traffic for kogan.com
January 2026
In January 2026, kogan.com saw an increase in search traffic, reaching 397.4K visits, which is a increase of 91.3K visits compared to the previous month. The traffic value increased to $46.3K, a growth of $8K.
Traffic
397.4K
+91.3K
Traffic value
$46.3K
+$8K
Keywords
822.3K
Search Traffic
Search Traffic Value
Traffic by location for kogan.com
🇦🇺
Australia
378K
+91.1K
Share: 95.1%
🇳🇿
New Zealand
13.3K
+1.4K
Share: 3.3%
2K
-325
Share: 0.5%
🇮🇳
India
562
-583
Share: 0.1%
513
+34
Share: 0.1%
| Location | Traffic | Share |
|---|---|---|
| 🇦🇺 Australia |
378K
+91.1K
|
95.1% |
| 🇳🇿 New Zealand |
13.3K
+1.4K
|
3.3% |
| 🇺🇸 United States |
2K
-325
|
0.5% |
| 🇮🇳 India |
562
-583
|
0.1% |
| 🇬🇧 United Kingdom |
513
+34
|
0.1% |
Low
High
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Top keywords for kogan.com 🇦🇺 Australia
kogan.com ranks #1 for "kogan" in Australia and receives 167.7K monthly visits from this keyword alone, a decrease of 6.4K from the previous month.
kogan
Position: 1
Volume
279K
-11K
Traffic
167.7K
-6.4K
kogan mobile
Position: 2
Volume
79K
-3K
Traffic
10K
-364
kogan tv
Position: 1
Volume
13K
+1K
Traffic
4.4K
+609
kogan australia
Position: 1
Volume
4K
Traffic
3.3K
+1.4K
kogan sim
Position: 1
Volume
1.4K
+100
Traffic
1.4K
+155
| Keyword | Volume | Traffic | Position |
|---|---|---|---|
| kogan |
279K
-11K
|
167.7K
-6.4K
|
1
|
| kogan mobile |
79K
-3K
|
10K
-364
|
2
|
| kogan tv |
13K
+1K
|
4.4K
+609
|
1
|
| kogan australia |
4K
|
3.3K
+1.4K
|
1
|
| kogan sim |
1.4K
+100
|
1.4K
+155
|
1
|
Top competing websites of kogan.com
dicksmith.com.au, harveynorman.com.au and thegoodguys.com.au rank in the top 10 organic search results for the same keywords that kogan.com gets the most traffic from. Discover more competitors of kogan.com.
Traffic
77.8K
+23.2K
Pages
22K
Traffic
2.6M
+7.6K
Pages
35.6K
Traffic
1.4M
+9K
Pages
9K
Traffic
7.9M
+112.2K
Pages
30.6K
Traffic
100K
+535
Pages
2.3K
| Website | Traffic | Pages |
|---|---|---|
| dicksmith.com.au |
77.8K
+23.2K
|
22K
|
| harveynorman.com.au |
2.6M
+7.6K
|
35.6K
|
| thegoodguys.com.au |
1.4M
+9K
|
9K
|
| jbhifi.com.au |
7.9M
+112.2K
|
30.6K
|
| reebelo.com.au |
100K
+535
|
2.3K
|
Similarly ranked websites to kogan.com
Traffic
4.7B
+175.5M
Rank
1
Traffic
2.2B
+85.5M
Rank
2
Traffic
1.6B
+100.7M
Rank
3
Traffic
1.6B
+128.7M
Rank
4
Traffic
1.2B
+91.8M
Rank
5
| Website | Traffic | Rank |
|---|---|---|
| wikipedia.org |
4.7B
+175.5M
|
1
|
| youtube.com |
2.2B
+85.5M
|
2
|
| facebook.com |
1.6B
+100.7M
|
3
|
| instagram.com |
1.6B
+128.7M
|
4
|
| google.com |
1.2B
+91.8M
|
5
|
Backlink Profile of kogan.com
January 2026
As of January 2026, kogan.com's Domain Rating is 74. kogan.com is linked by 14.5K websites, indicating a decrease of 683 referring sites from the previous month.
Domain Rating
74
-1
Linking websites
14.5K
-683