Search Traffic for substack.com
January 2026
In January 2026, substack.com saw an increase in search traffic, reaching 5.3M visits, which is a increase of 505.8K visits compared to the previous month. The traffic value increased to $1.1M, a growth of $225K.
Traffic
5.3M
+505.8K
Traffic value
$1.1M
+$225K
Keywords
2.7M
Search Traffic
Search Traffic Value
Traffic by location for substack.com
🇺🇸
United States
3.8M
+452.4K
Share: 72.7%
🇬🇧
United Kingdom
323.2K
-1.5K
Share: 6.1%
🇨🇦
Canada
155.8K
+11.8K
Share: 2.9%
🇮🇳
India
146.6K
+1.4K
Share: 2.7%
🇦🇺
Australia
107.8K
+2K
Share: 2%
| Location | Traffic | Share |
|---|---|---|
| 🇺🇸 United States |
3.8M
+452.4K
|
72.7% |
| 🇬🇧 United Kingdom |
323.2K
-1.5K
|
6.1% |
| 🇨🇦 Canada |
155.8K
+11.8K
|
2.9% |
| 🇮🇳 India |
146.6K
+1.4K
|
2.7% |
| 🇦🇺 Australia |
107.8K
+2K
|
2% |
Low
High
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Top keywords for substack.com 🇺🇸 United States
substack.com ranks #1 for "substack" in United States and receives 167.2K monthly visits from this keyword alone, an increase of 7.1K from the previous month.
substack
Position: 1
Volume
167K
+7K
Traffic
167.2K
+7.1K
covid
Position: 1
Volume
412K
+284K
Traffic
29.2K
+18.8K
hurricane
Position: 1 1
Volume
550K
+550K
Traffic
20.4K
+20.4K
heather cox richardson
Position: 1 2
Volume
51K
Traffic
20.2K
+16K
nfl
Position: 3 3
Volume
4M
+4M
Traffic
18.9K
+18.9K
| Keyword | Volume | Traffic | Position |
|---|---|---|---|
| substack |
167K
+7K
|
167.2K
+7.1K
|
1
|
| covid |
412K
+284K
|
29.2K
+18.8K
|
1
|
| hurricane |
550K
+550K
|
20.4K
+20.4K
|
1
1
|
| heather cox richardson |
51K
|
20.2K
+16K
|
1
2
|
| nfl |
4M
+4M
|
18.9K
+18.9K
|
3
3
|
Top competing websites of substack.com 🇺🇸 United States
nytimes.com, goodreads.com and imdb.com rank in the top 10 organic search results for the same keywords that substack.com gets the most traffic from. Discover more competitors of substack.com.
Traffic
163.4M
+6.5M
Pages
435K
Traffic
18M
-43.8K
Pages
497K
Traffic
356.6M
-12.9M
Pages
2.8M
Traffic
63M
+7M
Pages
397.4K
Traffic
4.8B
+134.4M
Pages
2.6M
| Website | Traffic | Pages |
|---|---|---|
| nytimes.com |
163.4M
+6.5M
|
435K
|
| goodreads.com |
18M
-43.8K
|
497K
|
| imdb.com |
356.6M
-12.9M
|
2.8M
|
| rottentomatoes.com |
63M
+7M
|
397.4K
|
| wikipedia.org |
4.8B
+134.4M
|
2.6M
|
Similarly ranked websites to substack.com
Traffic
4.7B
+175.5M
Rank
1
Traffic
2.2B
+85.5M
Rank
2
Traffic
1.6B
+100.7M
Rank
3
Traffic
1.6B
+128.7M
Rank
4
Traffic
1.2B
+91.8M
Rank
5
| Website | Traffic | Rank |
|---|---|---|
| wikipedia.org |
4.7B
+175.5M
|
1
|
| youtube.com |
2.2B
+85.5M
|
2
|
| facebook.com |
1.6B
+100.7M
|
3
|
| instagram.com |
1.6B
+128.7M
|
4
|
| google.com |
1.2B
+91.8M
|
5
|
Backlink Profile of substack.com
January 2026
As of January 2026, substack.com's Domain Rating is 93. substack.com is linked by 349.8K websites, indicating a increase of 15K referring sites from the previous month.
Domain Rating
93
Linking websites
349.8K
+15K