# Top Beauty & Fitness Websites in Estonia
The top 10 most visited beauty & fitness websites in Estonia by Ahrefs organic search traffic estimates. Updated monthly.
January 2026
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | douglas.ee |
33.7K
-4.9K
|
-4.9K | |
| 2 | notino.ee |
30K
-1.2K
|
-1.2K | |
| 3 | mactabeauty.com |
22K
-1.1K
|
-1.1K | |
| 4 | ↑1 | 24-7fitness.ee |
11.1K
+2.1K
|
+2.1K |
| 5 | ↑2 | makeup.ee |
10.2K
+2.5K
|
+2.5K |
| 6 | ↓2 | apothekabeauty.ee |
9K
-135
|
-135 |
| 7 | ↓1 | cultbeauty.com |
8.3K
+42
|
+42 |
| 8 | avon.ee |
4.9K
-324
|
-324 | |
| 9 | rituals.com |
4.7K
-159
|
-159 | |
| 10 | ↑1 | sephora.com |
4.6K
+108
|
+108 |
## Top Trending Websites
Websites that changed positions within the top 100 rankings in January 2026.