# Top Beauty & Fitness Websites in India
The top 10 most visited beauty & fitness websites in India by Ahrefs organic search traffic estimates. Updated monthly.
January 2026
| Rank | Website | Search traffic | ||
|---|---|---|---|---|
| 1 | nykaa.com |
4.2M
-625.8K
|
-625.8K | |
| 2 | ↑1 | purplle.com |
746.2K
-127.8K
|
-127.8K |
| 3 | ↑3 | tirabeauty.com |
552.6K
+194.6K
|
+194.6K |
| 4 | fragrantica.com |
409K
-17.6K
|
-17.6K | |
| 5 | ↑6 | bebeautiful.in |
382.6K
+147.4K
|
+147.4K |
| 6 | ↓1 | dior.com |
382K
+17.5K
|
+17.5K |
| 7 | ↑1 | bombayshavingcompany.com |
368.8K
+64.3K
|
+64.3K |
| 8 | ↓1 | bathandbodyworks.in |
326.6K
+5.1K
|
+5.1K |
| 9 | swissbeauty.in |
260.7K
-23.8K
|
-23.8K | |
| 10 | elle.com |
244.6K
-24.6K
|
-24.6K |
## Top Trending Websites
Websites that changed positions within the top 100 rankings in January 2026.