# Top Websites in Iceland
The top 100 most visited websites in Iceland by Ahrefs organic search traffic estimates. Updated monthly.
January 2026
| Rank | Website | Category | Search traffic | ||
|---|---|---|---|---|---|
| 1 | wikipedia.org | Reference |
499K
-53.2K
|
-53.2K | |
| 2 | elko.is | Shopping |
153K
-19K
|
-19K | |
| 3 | chatgpt.com | Computers & Electronics |
121.7K
-13.9K
|
-13.9K | |
| 4 | facebook.com | Online Communities |
112.7K
-17.7K
|
-17.7K | |
| 5 | ↑1 | google.com | Internet & Telecom |
73.3K
-12.8K
|
-12.8K |
| 6 | ↑2 | instagram.com | Online Communities |
72.4K
-5.4K
|
-5.4K |
| 7 | ↓2 | guidetoiceland.is | Travel |
70.4K
-20.5K
|
-20.5K |
| 8 | ↓1 | tripadvisor.com | Travel |
64.5K
-18.6K
|
-18.6K |
| 9 | youtube.com | Entertainment |
64.3K
-7K
|
-7K | |
| 10 | bauhaus.is | Home & Garden |
54K
-13.6K
|
-13.6K | |
| 11 | ↑1 | jysk.is | Home & Garden |
50.3K
-2.6K
|
-2.6K |
| 12 | ↓1 | byko.is | Shopping |
50.2K
-8.4K
|
-8.4K |
| 13 | ↑1 | landsbankinn.is | Finance |
47.2K
-3.9K
|
-3.9K |
| 14 | ↑1 | reddit.com | Online Communities |
46.6K
-3.6K
|
-3.6K |
| 15 | ↓2 | imdb.com | Entertainment |
45.6K
-5.8K
|
-5.8K |
| 16 | icelandair.com | Travel |
43.6K
-6K
|
-6K | |
| 17 | visir.is | News |
41.6K
-5.7K
|
-5.7K | |
| 18 | ↑6 | lyfja.is | Health |
34.5K
-1.4K
|
-1.4K |
| 19 | ↑2 | nytimes.com | News |
34.4K
-2.6K
|
-2.6K |
| 20 | ikea.is | Home & Garden |
31.6K
-6.7K
|
-6.7K | |
| 21 | ↓2 | husa.is | Health |
30.7K
-10.2K
|
-10.2K |
| 22 | mbl.is | News |
29.7K
-7K
|
-7K | |
| 23 | ↑2 | vedur.is | Science |
29.3K
-6K
|
-6K |
| 24 | ↓6 | boozt.com | Shopping |
28.4K
-14K
|
-14K |
| 25 | ↓2 | canva.com | Computers & Electronics |
27.7K
-8.6K
|
-8.6K |
| 26 | ↑1 | microsoft.com | Computers & Electronics |
26.8K
-3K
|
-3K |
| 27 | ↑4 | amazon.com | Shopping |
25.6K
-1.8K
|
-1.8K |
| 28 | ↓2 | ht.is | Computers & Electronics |
24.4K
-7.3K
|
-7.3K |
| 29 | ↓1 | adventures.is | Travel |
24.2K
-4.7K
|
-4.7K |
| 30 | ↑4 | coolshop.is | Shopping |
24K
-2K
|
-2K |
| 31 | ↑4 | wp.pl | News |
22.7K
-3K
|
-3K |
| 32 | ↓3 | wise.com | Finance |
22.1K
-6.6K
|
-6.6K |
| 33 | shein.com | Shopping |
21.8K
-4.4K
|
-4.4K | |
| 34 | ↑4 | nova.is | Computers & Electronics |
21.4K
-2.4K
|
-2.4K |
| 35 | ↑8 | kronan.is | Shopping |
21.2K
+2.3K
|
+2.3K |
| 36 | ↓6 | ja.is | Reference |
20.8K
-7.4K
|
-7.4K |
| 37 | kefairport.com | Travel |
20.1K
-3.8K
|
-3.8K | |
| 38 | ↑13 | 66north.com | Shopping |
19.4K
+2K
|
+2K |
| 39 | ↓7 | kefairport.is | Travel |
19.3K
-7.7K
|
-7.7K |
| 40 | ↑1 | bluelagoon.com | Health |
19.1K
-1.3K
|
-1.3K |
| 41 | ↓5 | apple.com | Computers & Electronics |
18.7K
-6.7K
|
-6.7K |
| 42 | spotify.com | Entertainment |
18.3K
-1.4K
|
-1.4K | |
| 43 | ↑6 | britannica.com | Reference |
16.5K
-1.4K
|
-1.4K |
| 44 | ↓5 | ruv.is | News |
16.4K
-4.4K
|
-4.4K |
| 45 | ↑1 | reykjavik.is | Travel |
16.3K
-2.3K
|
-2.3K |
| 46 | ↑2 | re.is | Business & Industrial |
16.2K
-2K
|
-2K |
| 47 | openai.com | Science |
16K
-2.4K
|
-2.4K | |
| 48 | ↓3 | xe.com | Finance |
15.8K
-2.8K
|
-2.8K |
| 49 | ↑8 | flightradar24.com | Travel |
15.5K
+13
|
+13 |
| 50 | pinterest.com | Hobbies & Leisure |
15.5K
-2.1K
|
-2.1K | |
| 51 | ↓7 | yahoo.com | News |
15.2K
-3.5K
|
-3.5K |
| 52 | ↑2 | booking.com | Travel |
14.2K
-2.2K
|
-2.2K |
| 53 | ↓13 | island.is | Travel |
14.2K
-6.4K
|
-6.4K |
| 54 | ↑9 | wolt.com | Food & Drink |
14K
-646
|
-646 |
| 55 | ↑5 | live.com | Internet & Telecom |
13.8K
-1.4K
|
-1.4K |
| 56 | ↑3 | visitreykjavik.is | Travel |
13.7K
-1.6K
|
-1.6K |
| 57 | ↓4 | visiticeland.com | Travel |
13.6K
-3.3K
|
-3.3K |
| 58 | ↓3 | byggtogbuid.is | Home & Garden |
13.5K
-2.5K
|
-2.5K |
| 59 | ↓3 | skylagoon.com | Health |
13.3K
-2.2K
|
-2.2K |
| 60 | ↑6 | google.is | Internet & Telecom |
13.2K
-309
|
-309 |
| 61 | ↓3 | bbc.com | News |
13.1K
-2.3K
|
-2.3K |
| 62 | ↑10 | icelandair.is | Travel |
13K
+546
|
+546 |
| 63 | ↑21 | flyovericeland.com | Travel |
12.9K
+2K
|
+2K |
| 64 | ↑7 | mayoclinic.org | Health |
12.5K
-140
|
-140 |
| 65 | ↑3 | netflix.com | Entertainment |
12.5K
-433
|
-433 |
| 66 | ↑4 | onet.pl | Jobs & Education |
12.3K
-482
|
-482 |
| 67 | ↓6 | perlan.is | Travel |
12.2K
-3K
|
-3K |
| 68 | ↑6 | y8.com | Games |
12K
-76
|
-76 |
| 69 | ↑6 | speedtest.net | Internet & Telecom |
12K
+309
|
+309 |
| 70 | ↑36 | smaralind.is | Shopping |
11.7K
+3.7K
|
+3.7K |
| 71 | ↑2 | clevelandclinic.org | Health |
11.5K
-885
|
-885 |
| 72 | ↑7 | tiktok.com | Online Communities |
11.4K
+168
|
+168 |
| 73 | ↑9 | fandom.com | Entertainment |
11.2K
+199
|
+199 |
| 74 | ↑4 | wizzair.com | Travel |
11K
-396
|
-396 |
| 75 | ↓23 | islandsbanki.is | Finance |
11K
-6.5K
|
-6.5K |
| 76 | ↑11 | smarabio.is | Science |
11K
+497
|
+497 |
| 77 | ↓12 | marinetraffic.com | Travel |
10.8K
-3K
|
-3K |
| 78 | ↓2 | poki.com | Games |
10.7K
-916
|
-916 |
| 79 | ↑17 | roblox.com | Games |
10.4K
+997
|
+997 |
| 80 | ↓18 | husgagnahollin.is | Home & Garden |
10.4K
-4.5K
|
-4.5K |
| 81 | ↑2 | kringlan.is | Shopping |
10K
-842
|
-842 |
| 82 | ↓13 | s4s.is | Explicit Content |
10K
-2.9K
|
-2.9K |
| 83 | ↓19 | innanlandsflugvellir.is | Travel |
9.8K
-4.6K
|
-4.6K |
| 84 | ↓4 | merriam-webster.com | Reference |
9.3K
-1.8K
|
-1.8K |
| 85 | ↑23 | vinbudin.is | Food & Drink |
9.3K
+1.5K
|
+1.5K |
| 86 | crazygames.com | Games |
9.2K
-1.3K
|
-1.3K | |
| 87 | ↑4 | skyscanner.net | Travel |
9.2K
-689
|
-689 |
| 88 | ↓3 | nih.gov | Health |
9.1K
-1.4K
|
-1.4K |
| 89 | ↓22 | siminn.is | Internet & Telecom |
8.6K
-4.5K
|
-4.5K |
| 90 | ↓1 | hvammsvik.com | Travel |
8.6K
-1.6K
|
-1.6K |
| 91 | ↑8 | a4.is | Business & Industrial |
8.6K
-417
|
-417 |
| 92 | ↑3 | kahoot.com | Games |
8.5K
-890
|
-890 |
| 93 | ↓5 | hagkaup.is | Shopping |
8.5K
-1.9K
|
-1.9K |
| 94 | viaplay.is | Entertainment |
8K
-1.5K
|
-1.5K | |
| 95 | ↑8 | dineout.is | Food & Drink |
7.7K
-889
|
-889 |
| 96 | ↑11 | adobe.com | Computers & Electronics |
7.5K
-380
|
-380 |
| 97 | ↑7 | rottentomatoes.com | Entertainment |
7.4K
-756
|
-756 |
| 98 | ↑18 | utvarpsaga.is | Entertainment |
7.4K
-182
|
-182 |
| 99 | ↑15 | dohop.is | Travel |
7.3K
-328
|
-328 |
| 100 | rafha.is | Entertainment |
7.3K
-1.6K
|
-1.6K |
## Top Trending Websites
Websites that changed positions within the top 100 rankings in January 2026.
Trending up
#133
liverpoolfc.com
↑526
#515
icelandbudir.is
↑368
#643
voff.is
↑348
#503
eldhussogur.com
↑345
#268
windy.com
↑330
#440
hljodfaerahusid.is
↑289
#710
ekino-tv.pl
↑283
#513
everest.is
↑255
#542
tvn24.pl
↑238
#687
apotekarinn.is
↑229
Trending down
#994
flyplay.com
↓802
#887
geoguessr.com
↓577
#907
europcar.com
↓546
#829
mxtoolbox.com
↓546
#793
fedex.com
↓522
#890
westernunion.com
↓476
#719
snaps.is
↓455
#870
vogue.is
↓399
#841
gismeteo.ru
↓338
#795
borgarsogusafn.is
↓315